Custom-printed Water Activated Tape (WAT) is a simple, cost-effective way to transform your packaging into a powerful branding tool.
Custom water activated tape is a practical and inexpensive way to achieve the benefits of better branding.
A memorable unboxing experience cultivates loyalty within your customer, leading to repeat business.
Custom packaging increases your brand’s visibility
Branded WAT is easy to implement into your packing line: It saves warehouse space, provides strong case seals, and is easily customized for your unique marketing requirements.
Branded WAT has a subtle yet powerful effect on your customers. Despite being a simple detail, custom packaging enhances the customer experience while spreading the reach of your company’s brand. This is crucial whether you are a manufacturer shipping B2B or a retailer shipping direct to consumers. It ultimately helps build a better relationship with your customers, driving sales.
Establishes a reputation for quality:
Branded WAT adds a professional touch to your packaging, making customers feel valued and appreciated. When customers receive a package sealed with your brand’s tape, it instantly communicates quality and attention to detail, setting a positive tone before they even open the box. This builds trust and credibility in your brand, which is essential for customer retention.
Increases the perceived value of your products without raising production costs:
High-quality branded tape gives your packages a premium look and feel. This perception of quality can elevate the perceived value of the products inside, making customers feel like they are receiving something special and worth their money.
Creates repeat business through a connection with your brand:
A well-presented package can make the unboxing feel special, enhancing your customer's emotional attachment to your product and brand. This leads to increased loyalty, as customers associate positive feelings with your brand.
Increase Brand Awareness:
Every package sealed with custom branded tape becomes a moving billboard for your brand. As your packages are transported, people at each touchpoint see your brand logo and colors, increasing brand visibility without the need for additional marketing expenses.
Differentiate from Competitors:
In a crowded market, standing out is crucial. Custom branded tape makes your packaging unique and easily recognizable, helping your company attract attention and differentiate itself from competitors.
52% of online shoppers say they will be more likely to make repeat purchases from an online retailer who uses premium packaging.
Branded WAT isn’t just a potent way to build your brand; it’s a practical and inexpensive way to do so. It takes up little space in the warehouse, provides great product protection, and can easily be adapted to your marketing needs. For those that are not yet using branded packaging, custom tape is a great place to start.
Optimizing your inventory costs benefits your bottom line. Custom WAT helps you achieve this with ease.
Simplify your inventory: Custom WAT can be used universally across different box sizes and types. This means you can stock one tape that works on any box.
Save warehouse space: Custom WAT won’t take up much space in your warehouse. With low minimum order quantities, you don’t have to stock large amounts of tape. This flexibility frees up valuable warehouse space for other uses.
Custom WAT is great for seasonal marketing campaigns. You can swiftly adapt to changing marketing needs because of the simple purchasing process.
It easily fits into your marketing budget: If you are tight on budget for branded packaging, printed WAT is going to get you your money’s worth. Branded tape provides a low-cost way to advertise and promote your brand with every shipment, eliminating the need for additional marketing materials.
You can order in small quantities: It’s easy to use up your stock of custom WAT, allowing you to order just what you need for each campaign.
Change your designs at will: WAT can be digitally printed, which means no tooling charges for a new design. This flexibility allows for rapid adjustments and updates to your marketing materials.
Start a new marketing campaign quickly: Custom WAT has a short lead time, making it easy to kick off new campaigns without delay.
WAT is one of the strongest, highest performing tapes on the market. It ensures maximum product protection while also adding to the premium feel of your packaging.
Get a strong seal every single time: WAT forms a robust bond with the box, ensuring a secure seal that stands up to rough shipping and handling conditions. It works on the heaviest boxes and in a diverse range of temperatures.
Tamper-evident: WAT can’t be removed without cutting through it, making it obvious when the carton is opened.
Custom-printed WAT is a practical and inexpensive way to build brand awareness and customer loyalty.
By enhancing the unboxing experience, it fosters positive emotions that lead to repeat sales. Additionally, using custom tape turns every package into a visible advertisement for your brand. This solution not only provides significant branding benefits but is also cost-effective and easy to integrate into your existing packaging strategy.